01
Last-Minute Appointment Requests
Patients remember important appointments around the same time, creating concentrated scheduling demand that may have been easier to plan for earlier.
Your Patients Have Enough to Remember. Help Them Stay One Step Ahead.
From flu season and back-to-school physicals to preventive care and year-end benefits, Adode helps independent practices plan timely, relevant patient communications before the need arrives.
A customized 90-day communication plan. Done-for-you messaging. No monthly commitment.
Created by a team combining healthcare operations experience with marketing and creative production expertise.
Most Patient Communication Happens After the Need Has Already Arrived.
Every year, your practice experiences predictable patterns.
Flu season arrives. Families begin preparing for school. Patients need preventive appointments. Insurance benefits change. Year-end scheduling becomes more urgent.
Yet many practices don’t communicate these needs until patients begin calling.
02
Missed Communication Opportunities
Your practice offers valuable services, but existing patients may not know when to schedule them or that those services are available.
03
Reactive Patient Outreach
Your team is busy managing daily operations, leaving little time to plan seasonal emails, reminders, and educational messaging in advance.
Your practice already knows what patients will need throughout the year. The challenge is finding the time to plan, create, and communicate it.
That’s where Adode comes in.
Stop Reacting to the Calendar. Start Planning Around It.
We combine healthcare operations knowledge with marketing strategy to help your practice communicate ahead of predictable patient needs.
Instead of waiting until flu season is underway
We help you prepare the message before it begins.
Instead of waiting until every parent needs a school physical
We help you encourage families to schedule earlier.
Instead of letting patients overlook available preventive services
We help you put useful reminders and education in front of them.
Thoughtful planning. Relevant communication. Less work for your team.
Every Specialty Has a Season. Are You Communicating Before It Arrives?
Pick your specialty. Each coral box shows when outreach should start, ahead of the season your patients feel.
Seasonal patient needSuggested outreach timing (starts before the need peaks)
Primary Care
A sample year of proactive outreach
Suggested outreach months
J
F
M
A
M
J
J
A
S
O
N
D
Q1Jan–Mar
Seasonal patient need
Annual wellness planning
Outreach opportunity
Encourage preventive visits, appropriate screenings, and annual care planning
Suggested outreach
January
Q2Apr–Jun
Seasonal patient need
Spring and summer health
Outreach opportunity
Share allergy awareness, travel preparation, and preventive care reminders relevant to services offered
Suggested outreach
March–May
Q3Jul–Sep
Seasonal patient need
School and fall preparation
Outreach opportunity
Promote available school physicals, appropriate preventive visits, and flu season planning
Suggested outreach
May–August
Q4Oct–Dec
Seasonal patient need
Respiratory season and year-end planning
Outreach opportunity
Provide flu prevention education, vaccination information, and eligible year-end benefit reminders
Suggested outreach
September–November
Pediatrics
A sample year of proactive outreach
Suggested outreach months
J
F
M
A
M
J
J
A
S
O
N
D
Q1Jan–Mar
Seasonal patient need
Winter wellness
Outreach opportunity
Share seasonal illness guidance and well-child visit planning
Suggested outreach
January
Q2Apr–Jun
Seasonal patient need
Summer activities
Outreach opportunity
Encourage early camp and sports physical appointments
Suggested outreach
March–May
Q3Jul–Sep
Seasonal patient need
Back-to-school preparation
Outreach opportunity
Share school physical and immunization planning reminders
Suggested outreach
May–July
Q4Oct–Dec
Seasonal patient need
Fall and winter wellness
Outreach opportunity
Provide respiratory illness education and appropriate preventive visit reminders
Suggested outreach
September–November
Optometry
A sample year of proactive outreach
Suggested outreach months
J
F
M
A
M
J
J
A
S
O
N
D
Q1Jan–Mar
Seasonal patient need
Vision and eye health
Outreach opportunity
Encourage appropriate comprehensive eye exams and preventive vision care
Suggested outreach
January–February
Q2Apr–Jun
Seasonal patient need
Spring and summer eye care
Outreach opportunity
Share seasonal eye allergy education and sun protection guidance
Suggested outreach
March–May
Q3Jul–Sep
Seasonal patient need
School readiness
Outreach opportunity
Encourage families to consider children’s vision needs ahead of school
Suggested outreach
May–July
Q4Oct–Dec
Seasonal patient need
Vision benefits planning
Outreach opportunity
Educate patients on eligible vision benefits, FSA rules, and year-end appointment availability
Suggested outreach
October–November
Dentistry
A sample year of proactive outreach
Suggested outreach months
J
F
M
A
M
J
J
A
S
O
N
D
Q1Jan–Mar
Seasonal patient need
Preventive dental care
Outreach opportunity
Encourage patients to plan recommended preventive dental appointments
Suggested outreach
January
Q2Apr–Jun
Seasonal patient need
Midyear appointment planning
Outreach opportunity
Remind patients to check recommended recall intervals and plan summer appointments
Suggested outreach
April–May
Q3Jul–Sep
Seasonal patient need
Back-to-school dental readiness
Outreach opportunity
Encourage families to schedule appropriate dental appointments before school routines become busy
Suggested outreach
May–July
Q4Oct–Dec
Seasonal patient need
Dental benefits planning
Outreach opportunity
Share year-end benefit education and appointment availability
Suggested outreach
October–November
Allergy & Immunology
A sample year of proactive outreach
Suggested outreach months
J
F
M
A
M
J
J
A
S
O
N
D
Q1Jan–Mar
Seasonal patient need
Spring allergy preparation
Outreach opportunity
Encourage advance consultation and clinician-directed seasonal management planning
Suggested outreach
January–February
Q2Apr–Jun
Seasonal patient need
Spring pollen season
Outreach opportunity
Share seasonal symptom management education and available services
Suggested outreach
March–April
Q3Jul–Sep
Seasonal patient need
Late-summer and fall allergies
Outreach opportunity
Prepare patients for regionally relevant fall allergens and discuss available care
Suggested outreach
July–August
Q4Oct–Dec
Seasonal patient need
Winter symptom planning
Outreach opportunity
Educate patients about indoor allergens and year-round management where relevant
Suggested outreach
October–November
Examples are for illustration only. Your actual communication plan is customized to your practice, services, geographic location, patient population, and clinical guidance. Seasonal timing varies.
Your practice has its own calendar of opportunities. Let’s plan the next 90 days.
We Handle the Planning and Creative. Your Team Stays Focused on Patients.
No new software or complicated system. We create a practical plan and the materials your team needs, ready to use with the tools you already have.
01
Discover
We learn about your practice, specialty, services, location, patient demographics at a general level, and upcoming priorities.
02
Plan
We identify communication opportunities and build a customized 90-day outreach calendar with recommended messaging, channels, and send dates.
03
Create
Our team writes your patient emails and text messages, designs branded graphics, and prepares your materials for review.
04
Deliver
You review and approve the materials in Atrium. We deliver the finalized communications with a straightforward implementation guide so your team knows what to send and when.
No complicated implementation. No new patient management software. No long-term contract.
Three Months of Communication. One Simple Investment.
Get ahead of seasonal patient needs with a customized communication plan and ready-to-use materials created for your practice.
90-Day Patient Communications Plan
$1,250
One-time investment. No monthly commitment.
Delivery: Typically 10–15 business days after kickoff, receipt of necessary materials, and confirmation of campaign topics. Client review delays may extend the schedule.
What’s included
Practice Discovery Call
A 30-minute discussion about your specialty, services, priorities, and upcoming opportunities.
Customized 90-Day Communication Calendar
A practical schedule outlining three planned outreach campaigns, the purpose of each, and recommended send dates.
Three Patient Emails
Professionally written, patient-friendly email messages tailored to your practice.
Three Text Messages
Coordinating SMS copy that provides concise information and clear next steps.
Three Branded Graphics
Professionally designed visuals aligned with your practice branding and campaign topics.
Communication Implementation Guide
Recommended send dates, suggested channels, intended audiences, and basic instructions to help your team use the materials.
Atrium Review & Approval
A centralized space to review materials, provide feedback, and access approved deliverables.
One Consolidated Revision Round
One coordinated opportunity to request changes to the draft materials.
Optional add-on
Provider Video Communication
Starting at $750
Quoted based on scope, location, filming, and editing requirements.
Need a more personal way to explain a seasonal healthcare topic? Ask about adding a professionally produced provider-led video on your planning call. Video is not included in the base package.
Your team distributes the approved messages using your existing communication systems. Direct patient messaging, software configuration, and ongoing campaign management are not included.
We Know Healthcare From Both Sides of the Front Desk.
Before founding Adode, Ona Oghogho spent more than a decade in healthcare operations, including patient access, registration, insurance verification, billing, and revenue cycle management.
We understand the questions patients ask, the pressure front-desk teams face, and the scheduling crunch when everyone needs an appointment at the same time.
We also understand marketing. Combining both, Adode creates communication that is professionally made and relevant to how patients actually access care.
Because effective patient communication isn’t just about sending the message. It’s about knowing what patients need to hear, and when.
Ona Oghogho
Founder, Adode Media
Make Patient Communication One Less Thing Your Team Has to Figure Out.
01
Plan Ahead
Know which seasonal topics and practice priorities deserve attention over the next 90 days.
02
Encourage Timely Care
Give patients useful information that helps them plan appropriate appointments and preventive visits.
03
Stay Top of Mind
Communicate consistently without relying on last-minute campaign ideas.
04
Reduce Creative Workload
Stop asking your front desk or office manager to write marketing emails and design patient graphics between appointments.
05
Create a Consistent Experience
Maintain clear, coordinated messages across email, text, and visual materials.
06
Support Practice Growth
Keep existing patients informed about relevant services and opportunities to schedule care.
Trusted by Healthcare Professionals.
Frequently Asked Questions
Is this a monthly service?
No. The 90-Day Patient Communications Plan is a one-time project. You receive a customized communication calendar and ready-to-use materials for a three-month period. There is no recurring contract.
Do you send the emails and text messages for us?
Do you need access to our patient records?
Is this only for primary care practices?
What if our practice has different seasonal priorities?
What if we already have an email or patient texting platform?
How quickly will we receive our materials?
Can we request revisions?
Who approves the medical information?
Can we purchase another 90-day plan later?
Can you help with insurance changes or other practice announcements?
Can we add video?
Step 1 of 2
Let’s Plan Your Next 90 Days.
Tell us a little about your practice and what you’d like to communicate. We’ll discuss your goals and determine whether the 90-Day Patient Communications Plan is a good fit.
Step 2 asks about your practice and your communication priorities, then you pick a time. You’ll talk with Ona, our founder, directly, not a sales rep. Please don’t include patient names or health information.
Your Next Busy Season Doesn’t Have to Catch You Off Guard.
Your patients will have questions and healthcare needs all year. Let’s make sure your practice has the communications ready before those needs become urgent, with a customized 90-day plan your team can use right away.
One-time investment of $1,250. No monthly commitment.